ASUS launches photography-focused Zenfone Zoom smartphone

Agra, January 23 (IANS): Taiwanese smartphone maker ASUS on Friday extended its portfolio of Zenfone series, launching ASUS Zenfone Zoom — an advanced photography-focused smartphone for Indian customers.   Designed for a photographer’s delight, the smartphone is equipped with 13-megapixel primary camera that has a 3x optical zoom with industry leading camera features. The device has unprecedented hardware technology for the clearest and sharpest images ever captured through a smartphone, the company said, adding its 10-element HOYA lenses kit gives a total of 12x zoom and 5 centimetre macro focus.

  The smartphone is equipped with clutter-breaking laser auto-focus of 0.03 seconds that allows the user to take pictures in a blink and 4-stop optical image stabliser (OIS) that enhances image quality. The low-light mode increases the light sensitivity to up to 400 percent for low-light no-flash photos.   Chip manufacturing major Intel has provided a powerful 64-bit Atom 2.5 Ghz Z3590 processor to give computer-grade performance. It has a 4GB RAM and 128GB on-board memory and equipped with Corning Gorilla Glass 4 display.   The smartphone is available for Rs. 37,999 for Indian customers.