New Delhi, July 15 (MExN): A complete range of handicrafts from the Northeast region is being displayed during the 49th IHGF-Delhi fair, virtual edition, which is being held from July 13 to 19.
More than 25 artisans and entrepreneurs have been motivated to participate and display their exquisite crafts in theme pavilion set up during the fair.
The handicrafts from the NE region such as water hyacinth, muga silk and eri silk, apart from products made out of cane, bamboo and terracotta are on display.
A press release from the Export Promotion Council for Handicrafts (EPCH) said that the crafts of the NE region has been regularly provided platform at IHGF-Delhi fair, the world’s largest fair.
The North Eastern Region theme pavilion was inaugurated by Shantmanu, Development Commissioner (Handicrafts). While speaking on the occasion Shantmanu said that India has a rich culture, heritage and variety of crafts all over the country, and the North Eastern State has exclusive range of sustainable crafts out of nature.
Stating that the need of the hour is sustainable, eco-friendly and also socially and environmentally compliant products, the EPCH said that the products of North Eastern states meet the criteria of all these aspects and have great demand in the International markets.
“India’s North Eastern Region is one of the richest in terms of sustainable crafts made from natural and eco-friendly materials,” it stated.
Large numbers of overseas buyers across the countries will be accessing the virtual fair.
The exports from the North Eastern states of India during the year 2018-19 was to the tune of Rs 1323.39 crore over the previous year which can be further increased with the help of focused export promotion programmes according to Rakesh Kumar, Director General of EPCH.
Jesmina Zeliang, Regional Convenor from NER said that EPCH has made special efforts to provide hand holding and business opportunity to the entrepreneurs of the eight North Eastern states. The entrepreneurs in craft clusters of border states of North East India have adapted the modern product designs with their traditional skills and natural materials to make products that are being sold in renowned stores globally. She hoped that the entrepreneurs will benefit from the first ever virtual fair, and will give a new marketing boost to the entrepreneurs from the region.
