Students from various schools in Kohima who made posters to observe the World No Tobacco on May 31. (DIPR Photo)
DIMAPUR, MAY 31 (MExN): The World No Tobacco Day was celebrated across the State today under the theme ‘Preventing youth from industry manipulation and preventing them from tobacco and nicotine use.’
In Kohima, State Nodal Officer NTCP, Dr C Tetseo was glad that tobacco free schools in Kohima have actively participated in this fight in spite of the difficult time. He also appreciated the DTCC for compiling the message into a documentary so as to spread awareness. He hoped that it will encourage the students to involve in anti-tobacco campaigns.
The District Tobacco Control cell Dimapur observed the day with Information Education Communication activities.
A press release from the cell informed that a short video was also released to raise awareness on the urgent need to intervene and protect the vulnerable children from falling prey to Tobacco industry tactics.
In Kiphire, the event was celebrated by organising online poster campaign based on the theme.
A press release from the CMO’s office, Kiphire informed that in order to combat the tobacco and nicotine industries’ tactics to attract a new generation of tobacco users, World No Tobacco Day 2020 will provide a counter-marketing campaign in order to empower young people to engage in the fight against tobacco by debunking myths and exposing manipulation tactics used by tobacco industries.
An online poster competition was conducted in commemoration of WNTD, wherein, 26 entries were received.
The observation in Mokokchung was conducted in collaboration with AIR Mokokchung on May 31, raising awareness in billboards at strategic locations like petrol stations and market places around the town.
A detailed awareness about tobacco consumption and its effects relating to COVID-19 was presented by Dr Sentirenla Jamir, Oral and Maxillofacial Surgeon, IMDH. It will be broadcasted in Ao dialect on June 1 through AIR as a part of the awareness programme and also to mark the occasion.
Deputy Commissioner, Longleng, M Shayung Phom led the observation in Longleng and called upon the NGOs and civil societies of the district to come forward with innovative ideas and valuable suggestions to ban use of tobacco in the district.
He asserted that without the cooperation and support of the NGOs and civil societies the district administration and police alone cannot combat tobacco.
